What finance offers do you run?
- Personal loans: loan request forms matched to lenders.
- Payday and installment loans: short-term and installment loan requests, where state law allows them.
- Credit: credit cards, credit repair and credit monitoring offers.
- Debt relief: consumers with unsecured debt looking for a settlement or consolidation program.
Which traffic works for loan offers?
Finance offers commonly accept email, SMS with written consent, native and search traffic. Some lenders restrict states or exclude certain sources. Each offer lists what is allowed.
What claims are not allowed?
- No "guaranteed approval" or "no credit check" claims unless the offer's approved creative says so.
- No implying a government program or affiliation that does not exist.
- Rates, amounts and terms only as stated in the approved creative.
- Email follows CAN-SPAM and the offer's suppression list; SMS needs prior express written consent.
How are finance payouts set?
Payouts depend on the offer, the model (CPL or CPA), the geo and lead quality. Publishers are paid by wire, on a weekly schedule. Frequency, minimum and net terms are agreed per publisher and per offer, and they are written into your account before you send traffic.
Frequently asked questions
Are loan offers available in every state?
No. Lending is regulated by state, and some offers exclude states. Each offer lists the states it accepts.
Do loan offers pay per lead or per funded loan?
Most pay per lead, meaning a completed and accepted application. Some pay per action further down the funnel. The offer states the conversion event.
Can I send SMS traffic to loan offers?
Only to offers that allow SMS, and only to contacts who gave prior express written consent. See our SMS traffic rules.